Hojicha Powder Roasted Matcha Organic

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Hojicha powder is the roasted counterpart of matcha – rich in flavor, mild in caffeine. Delicious in lattes or desserts. Organic and available directly at Vehgroshop.

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Pro's & cons
  • plus-circle Low in caffeine, making it a suitable evening tea.
  • plus-circle Unique, nutty flavor that is popular in lattes and desserts.
Details

What is Hojicha?

Hojicha is a unique Japanese green tea that stands out for its distinctive roasted aroma and nutty flavor. Unlike most Japanese tea varieties, hojicha is made from green tea leaves that are roasted at high temperatures. Traditionally, this is done in a porcelain pot, where the leaves are roasted over charcoal. This process significantly reduces the caffeine content and results in a smooth, earthy taste. Hojicha powder from Vehgroshop is organically grown, which means it is completely free from pesticides and additives.

Use and Applications of Hojicha Powder

Hojicha powder is versatile in use and is becoming increasingly popular in modern kitchens and cafés. To brew it, dissolve about one teaspoon of hojicha powder in warm water (80-85°C). For a fresh taste, let the tea steep for a short time, and for a nuttier flavor, about 2 minutes. Thanks to its mild taste and low caffeine, it is an ideal ingredient for lattes, desserts, and cold drinks.

A hojicha latte is usually prepared with milk or plant-based alternatives; it is a popular way to enjoy roasted matcha. The powder is versatile and can be used in ice cream and baked goods. Additionally, it dissolves easily, making it suitable as a flavoring agent or base for cold brew.

Characteristics and Benefits of Roasted Japanese Green Tea

This roasted green tea has a deep aroma with notes of caramel and cocoa. The roasting of the leaves keeps the caffeine content low. Hojicha contains no additives and is less bitter than everyday tea from the Camellia Sinensis, such as Sencha. The powder offers convenience and creative freedom in cooking and baking. Furthermore, the rich umami flavor of hojicha tea adds depth of flavor to various preparations.

Who is Hojicha Tea Powder Suitable For?

Hojicha powder is attractive for foodservice, specialty stores, and producers of organic beverages and snacks. Additionally, consumers looking for a low-caffeine alternative to traditional matcha or coffee will appreciate this product. With its mild flavor and versatility, hojicha tea is suitable for young and old alike.

Buy Organic Hojicha of the Highest Quality.

Vehgroshop is known for providing pure and pristine organic products. Moreover, as an organic wholesaler, we offer several attractive advantages:

  • Fast and reliable delivery

  • No minimum order quantity (MOQ)

  • Various packaging sizes available

  • Suitable for private label and quick delivery

With our organic hojicha powder, matcha takes on a new meaning.

More Information
Expected to return around: Mar 2, 2026
Article number 61310-conf
Product specification Specsheet
Product form Powder
Ingredients Matcha
Special Properties BIO
Country of cultivation Japan
Country of Manufacture Japan
Brand VehGro
Private Label possible? Yes
Recommended use Add to taste
Energy (kcal/kJ) 229 kcal / 959 kJ
Proteins 24.5 g
Carbohydrates 47.7 g (sugars: 0 g)
Fats 4.7 g (saturated: < 0.63 g)
Fibers 6.6 g
Salt < 0.1 g
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